Maximize Your Exposure
Pioneer Court is the most prominent and the largest publicly and privately owned plaza in Chicago. This premier plaza offers over 46,000 SF of outdoor event space at the crux of North Michigan Avenue and the Chicago River – 401 N. Michigan Avenue. Pioneer Court features granite pavers, landscaped granite planters, and draws over 22,000 pedestrians daily from Chicago’s North Michigan Avenue. The plaza is shared with Apple’s Global Flagship Store and provides immediate access to the Chicago Riverwalk. Pioneer Court has quickly become one of the most dynamic open spaces in the city, playing host to a myriad of brand activations, art installations, events, film projects, and festivals that showcase the best of what Chicago has to offer.
AVAILABLE TO RENT FOR:
Public or private events
Festival or consumer expos
Brand activation including street teams
Movie, TV, or commercial filming projects
Art displays
Weddings
Corporate events or galas
And more!
Single or multi-day rentals available
Recent Events
Past Events
Chicago Ducky Derby benefitting
Special Olympics Illinois
IPSY
Artfest Michigan Avenue
Sour Punch
Hydrafacial
The Wrigley Building
Illinois Lottery
First Aid Beauty
The Magnificent Mile
and RAM Racing
AT&T
Target
Shamrock Shake
Guinness
Chicago Fire
Chicago Bears
Garrett Popcorn Shops 70th Anniversary
What's Trending?
#401NorthMichigan
This heat map shows an aggregation of geotagged photos uploaded to Google Maps and Google Earth with the brightest spots showing the highest concentrations of photos. Pioneer Court, the plaza at 401 North Michigan, is arguably the brightest spot on the map.
Thank you to everyone who attended our Earth Fair and Fashion Show courtesy of @fashionbarchicago yesterday! We are so grateful for all our amazing vendors that joined us. Thank you for sharing your knowledge and eco-friendly products with us. 🌎
#401nmichigan #zeller #pioneercourt #earthday #earthfair #gogreen #recycle #earthmonth #downtown
Thank you to everyone who attended our Earth Fair and Fashion Show courtesy of @fashionbarchicago yesterday! We are so grateful for all our amazing vendors that joined us. Thank you for sharing your knowledge and eco-friendly products with us. 🌎
#401nmichigan #zeller #pioneercourt #earthday #earthfair #gogreen #recycle #earthmonth #downtown
Brightening up your newsfeed with the Magnificent Mile™ Tulip. Be sure to check out all the pretty tulips along Michigan Avenue including the vibrant Mag Mile Tulip in its debut season!
#401nmichigan #zeller #chicago #magmile #michiganave #magnificentmile #downtown #tulips #onthemile #tulipcontent #spring #springhassprung #flowers #landscaping #springlandscaping
Brightening up your newsfeed with the Magnificent Mile™ Tulip. Be sure to check out all the pretty tulips along Michigan Avenue including the vibrant Mag Mile Tulip in its debut season!
#401nmichigan #zeller #chicago #magmile #michiganave #magnificentmile #downtown #tulips #onthemile #tulipcontent #spring #springhassprung #flowers #landscaping #springlandscaping
Be sure to visit Michigan Avenue soon while The Magnificent Mile™ Tulip is blooming in it’s debut season 🌷✨ visit the link in our bio to pre-order your bulbs from @chaletnursery for planting this fall and bring some of the magic of Michigan Avenue to your home. ✨
#TheMagMile #MagnificentMileTulip #ChicagoSpring #tulip #tulips #tulipsinchicago #chicagotulips #michiganavenuetulips #magnificentmiletulips #spring #springinchicago #chicagospring #thewrigleybuilding #401nmichigan #pioneercourt #zeller #magnificentmile
Be sure to visit Michigan Avenue soon while The Magnificent Mile™ Tulip is blooming in it’s debut season 🌷✨ visit the link in our bio to pre-order your bulbs from @chaletnursery for planting this fall and bring some of the magic of Michigan Avenue to your home. ✨
#TheMagMile #MagnificentMileTulip #ChicagoSpring #tulip #tulips #tulipsinchicago #chicagotulips #michiganavenuetulips #magnificentmiletulips #spring #springinchicago #chicagospring #thewrigleybuilding #401nmichigan #pioneercourt #zeller #magnificentmile
Introducing Chicago’s Hometown Bloom, The Magnificent Mile™ Tulip! 🌷
This stunning tulip, baptized yesterday, boasts silky rich, yellow petals with a tangerine orange blush, bordered by a thin, soft red edge. As the tulips mature, their colors intensify!
Come admire the display of 4,000 Magnificent Mile tulips in person before they’re gone for the season! You can find them at 625 N. Michigan Avenue alongside the vibrant sculpture, celebrating the iconic tulip.
Want to bring a touch of The Magnificent Mile to your own garden? @chaletnursery is proud to partner with The Magnificent Mile as the primary retailer of the tulip. Pre-Order this exclusive tulip before Fall 2024, just in time for planting.
More information at the link in our bio 🌷
#TheMagMile #MagnificentMileTulip #ChicagoSpring #tulip #tulips #tulipsinchicago #chicagotulips #michiganavenuetulips #magnificentmiletulips #spring #springinchicago #chicagospring #thewrigleybuilding #401nmichigan #pioneercourt #zeller #magnificentmile
Introducing Chicago’s Hometown Bloom, The Magnificent Mile™ Tulip! 🌷
This stunning tulip, baptized yesterday, boasts silky rich, yellow petals with a tangerine orange blush, bordered by a thin, soft red edge. As the tulips mature, their colors intensify!
Come admire the display of 4,000 Magnificent Mile tulips in person before they’re gone for the season! You can find them at 625 N. Michigan Avenue alongside the vibrant sculpture, celebrating the iconic tulip.
Want to bring a touch of The Magnificent Mile to your own garden? @chaletnursery is proud to partner with The Magnificent Mile as the primary retailer of the tulip. Pre-Order this exclusive tulip before Fall 2024, just in time for planting.
More information at the link in our bio 🌷
#TheMagMile #MagnificentMileTulip #ChicagoSpring #tulip #tulips #tulipsinchicago #chicagotulips #michiganavenuetulips #magnificentmiletulips #spring #springinchicago #chicagospring #thewrigleybuilding #401nmichigan #pioneercourt #zeller #magnificentmile
Our 401 Tenant Earth Fair & Fashion Show featuring a runway show with Fashion Bar is next week! Be sure to sign up to reserve your spot via our 401 Tenant App. We hope to see you there!
#401nmichigan #zeller #chicago #downtown #earth #earthday #earthmonth #gogreen #sustainability #sustainable #sustainablefashion #green #earth #savetheearth #savetheplanet
Our 401 Tenant Earth Fair & Fashion Show featuring a runway show with Fashion Bar is next week! Be sure to sign up to reserve your spot via our 401 Tenant App. We hope to see you there!
#401nmichigan #zeller #chicago #downtown #earth #earthday #earthmonth #gogreen #sustainability #sustainable #sustainablefashion #green #earth #savetheearth #savetheplanet
Awesome spring photo by @barrybutler9 📸🌷🌷🌷
#401nmichigan #zeller #pioneercourt #chicago #downtown #tulip #tulips #magmile #onthemile #flowers #spring #springhasprung
Awesome spring photo by @barrybutler9 📸🌷🌷🌷
#401nmichigan #zeller #pioneercourt #chicago #downtown #tulip #tulips #magmile #onthemile #flowers #spring #springhasprung
Spring is in bloom along the Mag Mile! 🌷
#401nmichigan #zeller #chicago #pioneercourt #downtown #flowers #tulips #magmile #onthemile #magnificent #spring #springhasprung #landscaping #florallandscaping
Spring is in bloom along the Mag Mile! 🌷
#401nmichigan #zeller #chicago #pioneercourt #downtown #flowers #tulips #magmile #onthemile #magnificent #spring #springhasprung #landscaping #florallandscaping
We are pleased to share our latest achievements at 401 N Michigan Avenue. Grateful for our tenants and partners whose collaboration made these transactions possible.
#cre #officeleasing #magmile #chicago
We are pleased to share our latest achievements at 401 N Michigan Avenue. Grateful for our tenants and partners whose collaboration made these transactions possible.
#cre #officeleasing #magmile #chicago
We are thrilled to see new public art adding more creativity to our neighborhood along @themagmile. Check out this cool display called Spectrum by @mirari.mtl that our neighbors up the Avenue are hosting at @875northmichiganavenue 🔉✨
Take a journey through waves of light and sound!
Thank you to @themagmile and @qdsinternational for bringing this display to Michigan Avenue!
#401nmichigan #zeller #chicago #magmile #art #artonthemagmile #downtown #artonthemagmile
We are thrilled to see new public art adding more creativity to our neighborhood along @themagmile. Check out this cool display called Spectrum by @mirari.mtl that our neighbors up the Avenue are hosting at @875northmichiganavenue 🔉✨
Take a journey through waves of light and sound!
Thank you to @themagmile and @qdsinternational for bringing this display to Michigan Avenue!
#401nmichigan #zeller #chicago #magmile #art #artonthemagmile #downtown #artonthemagmile
Magical moments in the heart of downtown featuring Chicago’s iconic architecture. 🏙️✨
#401nmichigan #zeller #chicago #downtown #
Magical moments in the heart of downtown featuring Chicago’s iconic architecture. 🏙️✨
#401nmichigan #zeller #chicago #downtown #
We spy a few tulips starting to make their appearance this spring! 🌷 Stay tuned for more fun tulip content as the flowers begin to bloom!
#401nmichigan #zeller #chicago #tulips #spring #downtown #flowersinbloom #bloom #tulipwatch
We spy a few tulips starting to make their appearance this spring! 🌷 Stay tuned for more fun tulip content as the flowers begin to bloom!
#401nmichigan #zeller #chicago #tulips #spring #downtown #flowersinbloom #bloom #tulipwatch
Join head trainers Colin and Max from Arch Amenities Group on April 17th at 12:15 pm for a lunch and learn on optimizing your physical & mental health as a busy working professional. Space is limited so be sure to sign up! This event is exclusive to 401 Tenants and will take place in the 19th floor conference center.
#401nmichigan #zeller #chicago #archamenities #fitness #fitnessmotivation #wellness #mentalhealth #mentalhealthmatters #physicalhealth
Join head trainers Colin and Max from Arch Amenities Group on April 17th at 12:15 pm for a lunch and learn on optimizing your physical & mental health as a busy working professional. Space is limited so be sure to sign up! This event is exclusive to 401 Tenants and will take place in the 19th floor conference center.
#401nmichigan #zeller #chicago #archamenities #fitness #fitnessmotivation #wellness #mentalhealth #mentalhealthmatters #physicalhealth